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When Mere Beauty is Not Enough… The Countdown Begins…
The ‘ECOWAS Peace Pageant‘ is an initiative of 702 Productions with the endorsement and support of the ECOWAS Commission in Abuja, Nigeria.
The Peace Pageant, which sees the crowning of an ECOWAS PEACE AMBASSADOR, is the biggest and the most influential pageant event in the West African sub-region. This event is an annual event at which a beauty queen, representing one of the 15 West African countries is crowned as a Peace Ambassador for the sub-region for an active period of one year beginning from the day of crowning.
The Pageant is a:
  1. Platform for the continuous unification of the people of the sub-region for development and growth within a peaceful environment.
  2. Stage for the showcasing of the different unique cultures of the sub-region.
  3. An opportunity and a platform to groom and showcase the talent and intellect of the ladies of the sub-region.
  4. Platform to unveil and market West African fashion, art and culture to Africa and the world.
  5. Finally, an opportunity to market West Africa (host country), first, to West Africans, Africans and to the world.
The Peace Pageant has been designed and positioned as THE PAGEANT that will promote peace and the youth agenda of the ECOWAS Commission globally. This, the Commission believes, will bring the agenda of ECOWAS closer to the average citizens in the member states. It is also a channel for the exposition of our diverse cultures and talents as well as the many peace building and developmental policies and activities of the Commission.
Ahead of the Grand Finale at the end of the year, the ECOWAS member states hold the in-country pageants where the top 2 finalists in each member state join other winners across the member states to contest for the crown of ECOWAS Peace Ambassador. The Miss ECOWAS Ghana Pageant took place on the 17th of August 2012. The countdown is already on with winners emerging from the different ECOWAS member states across the region. The Miss ECOWAS Nigeria Pageant will hold in October following those of Mali and Senegal. It is a great experience as the process of emerging a delegate and subsequent participation is one that is truly educating, uplifting and rewarding.
Enlistment forms can be downloaded at

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